LCP Consulting

LCP is the go-to consultancy for supply-chain management, but it wanted to raise its profile in the media. By securing editorial coverage in specialist trade titles, we’ve helped LCP promote its expertise among potential clients and business partners.

Through our membership to the MCA, we have witnessed DWP’s results for eight years. DWP’s proactive approach to identifying opportunities and positioning LCP as the experts has delivered highly targeted results. The campaign has already exceeded our joint targets for positioning LCP in the press.

In 2013, DWP and LCP worked together to develop a campaign based around Omni-channel retailing. The subsequent report has been launched to clients, prospect and the media each year and in 2015, not only did DWP achieve 27 pieces of launch report coverage, we also arranged three live interviews with LCP’s Retail Partner on BBC Breakfast News. Recent coverage also includes Retail Week, Management Today, Financial Times and E-deliverymore…

Hitting the Headlines

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LCP Web Image Dec 2010 LCP Consulting