After providing PR support to Peter Chadha at global accountancy firm, BDO Stoy Hayward, the tech guru established DrPete, an independent IT consultancy – providing advice on IT review and strategy, business growth, and M&A.
Partly as a result of DWP’s previous work, Peter had been recognised by IBM as one of the UK’s top 50 IT commentators, however, it was important to now position Peter under the DrPete brand, and communicate the services that the consultancy provides.
Since commencing work, Peter has been featured widely in the national, management and technology media. He also made his national TV debut on ITV’s the Tonight programme, ‘What are your kids up to?’ Peter evaluated the security of the family’s computers and gadgets, which connected to the internet, and gave them advice on safety, setting parental controls, and setting limits.
Other examples of where Peter has commented in 2015 included: The Guardian, Real Business, Tech Radar and Information Age. DWP secured a monthly column in Cloud Pro, and then Tech Radar Pro. These were ghost written by DWP.